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Accountability has come to mean a lot more than just reporting on the profitability of an enterprise.
"Accountability." The term generated a wide variety of reactions from my colleagues at the University of Waterloo.
I was discussing with them the opportunity to write a column for CMA magazine. Their reactions ranged from "That's just ROI stuff" to "Boy, that's interesting--what are you going to focus on first?"
My colleagues at the university accurately reflected my experience in firms that I visited. Accountability has come to have different meanings for different people. For some, it has a rigid, narrow definition. For others, who have followed the …