Top 10 best sellers: top article sales Winter 2004.(Scope: Noteworthy Titles from SMR--Past & Present)

BEST SELLERS FOR THE CORPORATE MARKET

1. The Power of Innomediation

by Mohanbir Sawhney, Emanuela Prandelli, Gianmario Verona

Identifies three distinct types of innomediary and observes how each one can help companies acquire different forms of customer knowledge. Winter 2003, Reprint 44210

2 The Leader's New Work: Building Learning Organizations

by Peter M. Senge

Describes new roles, skills and tools for leaders who wish to develop learning organizations. Fall 1990, Reprint 3211

3 Developing Versatile Leadership

by Robert E. Kaplan, Robert B. Kaiser

Discusses leadership versatility and its role as the key to high performance levels. Summer 2003, Reprint 4444

4 Foundations for …