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Dennis Publishing is working on a new monthly motoring magazine, codenamed 'project squirrel'.
The title, which as yet has no confirmed launch date, is targeted to fit between Dennis' two existing car titles, Auto Express and Evo. Evo is a glossy monthly devoted to fast and desirable performance cars, while Auto Express is the market-leading weekly title.
The new magazine will compete in the solidly performing motoring sector against Emap's market leader, Max Power, and Haymarket's What Car?.
In this year's ABC results, circulations in the sector were up 2 per cent year on year with Dennis' Auto Express and Evo achieving 4.4 per cent and ...