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Karmarama lands Amnesty domestic violence brief.(Amnesty International )(Brief Article)
Amnesty International has appointed Karmarama to its creative account following a three-way pitch.
Karmarama, which bills itself as a 'communications design agency', has been briefed by the human rights organisation to create a campaign as part of a 'stop violence against women' drive.
The advertising will attempt to position domestic violence as a major human rights issue by targeting young men who are marginalised by traditional communications.
David Buonaguidi, Karmarama's co-founder and creative partner, said: 'It is a real honour to be working with Amnesty, an organisation we support and admire.
'We have not simply offered it an advertising-led solution but will be working in a variety of media to drive ...
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