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Diary: Banks gets a real taste of how other half eats.(Brief Article)

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| April 02, 2004 | COPYRIGHT 2004 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Banks Hoggins O'Shea/FCB is reviving the ad lunch of the 80s but with a budget from the 'noughties' thanks to a new agency initiative called lottery lunching.

Each month, the staff enters a draw for a lunch with one of the agency's top management. But just because someone wins lunch with the chief executive, John Banks, that's no guarantee of a luxury dining experience. Oh no.

Another lucky dip decides ...

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