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National Trust uses story-telling theme to bring sites to life.(Brief Article)
The National Trust is continuing to bring to life the stories of the country's heritage in its latest press and radio campaign by Banks Hoggins O'Shea/FCB.
The campaign builds on the drive, launched last year, that aimed to increase visitor numbers to its sites, such as Tudor villages and country houses, by highlighting the stories of those who lived in them in the past.
Three campaign themes, illustrated by different executions, show the trust's different properties.
One theme claims that some stories ...
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