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Lowe applies charm to Vauxhall family car ad.(Lowe Alice)(advertising contract)(Brief Article)
Vauxhall is promoting its family models, the Meriva and the Zafira, with a TV campaign that features the pint-sized comedy neighbours Harry and George.
In the ad, through Lowe, the pair, aged six and nine years old respectively, swap roles with their fathers. They walk down their pathways chatting about their families and their new cars, which are parked in their drives.
George gets into his family's Meriva, while Harry is on a cleaning mission, hoovering crumbs off the back seat of his family's Zafira.
The rest of George's family get into the car. Then, just as they are about to go out, the father hops out of the car, saying: 'Hang on a minute.'
Exasperated, George says to Harry: 'Someone hasn't been to the toilet.' To which Harry replies: 'Typical.'
The two cars flash on to the screen at the end as the voiceover ends the ad with the line: 'Clever family cars from Vauxhall.'
The 40-second TV ads break on 1 ...
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