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FOREST LABS New York, New York; New, Improved Drug Has It In Good Mood.(THE NEW AMERICA)
Byline: MARILYN ALVA
In the last few years, a single drug put Forest Laboratories on the same stage with some of the biggest pharmaceutical companies in the world.
Sales of that drug, the anti-depressant Celexa, rivaled those of Pfizer's Zoloft and GlaxoSmithKline's Paxil, among others.
Celexa's success in turn helped lift Forest's market cap to more than $25 billion, making it the largest specialty drug firm in the world.
"They had the right product, the right marketing message and a highly (motivated) sales force," said analyst David Steinberg of Deutsche Bank Securities, which doesn't have banking ties to Forest.
Problem is, Celexa's patent is due to expire early next year, clearing the way for generic copycats.
Rather than sit back and sulk, Forest is busy working on other drugs that could make up for Celexa's decline, including one that was recently approved to treat Alzheimer's disease.
- Stock Watch: Antidepressant perks up Forest Labs; Celexa powers huge earnings...
- Magazine article from: Crain's New York Business Harrington, John July 23, 2001 700+ words
...the antidepressant Celexa. Forest's shares marched...good company.'' Forest did everything right when it brought Celexa to market three years...Treppel believes Celexa and the hypertension treatment Tiazac, Forest's other big seller...
- Forest receives untitled letter for Celexa. (DTC Report).(Forest...
- Magazine article from: Medical Marketing & Media Dickinson, James G. November 1, 2002 700+ words
Promotional materials for Forest's Celexa (citalopram HBr) were deemed misleading and lacking fair balance, according to...regulations." Specifically, DDMAC objected to unsubstantiated comparative claims between Celexa and paroxetine.
- Forest Laboratories Announces Termination of Celexa(TM) Co-Promotion Agreement...
- Press release article from: PR Newswire May 12, 2000 700+ words
...terminating the co-promotion arrangement for Forest's antidepressant, Celexa(TM). Forest will pay $14,000,000 to Warner-Lambert...eliminate its participation in profits from Celexa after April 30, 2000. The agreement also contains...
- Forest Laboratories Clarifies Future of Celexa(TM) Marketing.
- Press release article from: PR Newswire November 15, 1999 700+ words
...15 /PRNewswire/ -- Forest Laboratories, Inc...future marketing of Celexa. Howard Solomon, Chairman...period during which Forest will expand its own...Third: We expect Forest's profits from Celexa to increase substantially...
- Forest subpoenaed over Celexa.(Brief Article)
- Newspaper article from: Pharma Marketletter February 9, 2004 700+ words
USA-based Forest Laboratories says that it has received...General, requesting documents related to Celexa (citalopram). This prescription drug...company's antidepressant franchise. Forest says it is cooperating in responding to...
- Forest Laboratories Receives Subpoena on Celexa.
- Press release article from: PR Newswire January 29, 2004 700+ words
Forest Laboratories, Inc. announced that it has...General requesting documents related to Celexa(R), a prescription medication approved...Vice President, Investor Relations, of Forest Laboratories, +1-212-224-6714...
- 3D Mood disorders.(SECTION 3: CENTRAL NERVOUS SYSTEM)(dosage and administration...
- MPR Monthly Prescribing Reference January 1, 2006 700+ words
...swelling, gynecomastia. How supplied: Contact supplier. CELEXA Forest Rx SSRI. Citalopram (as HBr) 10mg, 20mg+, 40mg+; tabs (+scored. Also: CELEXA ORAL SOLUTION Rx Citalopram (as HBr) 2mg/mL; sugar...
- Forest Labs surprises with strong Celexa sales. (Life Sciences).(Brief...
- Magazine article from: Chemical Market Reporter Krause, Carey October 7, 2002 700+ words
FOREST LABORATORIES Inc...84, to $89.85. Forest Labs projects earnings...million were led by Celexa (citalopram) at...acting reformulation of Celexa, recorded sales of...over 25 percent on Forest Lab's depression...
