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SWISS SQUEEZE (Part 1 of 2 ).

AutoWeek

| March 15, 2004 | COPYRIGHT 2004 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: DUTCH MANDEL, ROGER HART, BOB GRITZINGER, MATT DAVIS

So many people, so many cars, what's not to like?

Everything we've come to know about the annual Geneva Auto Salon at the Palexpo Center stayed true to form. More than any other international auto show, Geneva remains the best place to see people from every car company and every design house. Its neutral setting inspires an openness not felt at the home court of Frankfurt, Paris, Detroit or Tokyo. Add the serious carrozzeria from Italy and the fanciful car builders from Switzerland and crowd them all on a small show floor, compared with the others, and you get a big return on human contacts. ...

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Source: HighBeam Research, SWISS SQUEEZE (Part 1 of 2 ).

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