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DIARY: Turkey of the week - TBWA\London/Abbey.(Abbey Group Ltd., contract)(Brief Article)

Campaign

| March 05, 2004 | COPYRIGHT 2004 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Francesca Newland is unimpressed with the latest Abbey work by TBWA\London: 'I was waiting to see if the campaign would mature before I slated it, but this new execution leaves me as cold as the previous work. It's long and drawn out, miserable and you could also stick any bank's branding at the end. In fact, the Abbey logo looks as if it ...

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