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UKTV launches two channels with Karmarama multimedia campaign.(Brief Article)
Karmarama has created a multimedia campaign to support the launch of UKTV's factual channels, UKTV People and UKTV Documentary.
The channels, which replace UK Horizons, begin broadcasting on 8 March.
The TV executions, which are supported by print and radio spots, feature unusual facts about the average UK citizen and the UK as a nation.
One of the TV ads, for UKTV Documentary, opens on a man standing in a crowd at the side of the road. The traffic and other pedestrians whizz past at high speed and the camera zooms in on the individual while a voiceover offers various statistics about life in the UK. It says: '17 per cent of the UK works over 60 hours a week. Almost seven million people in Britain are illiterate. UKTV. This is how we live.' The endline reads: 'UKTV Documentary. Monday March 8th.'
In another spot for UK People the voiceover states: 'The average UK person will shake the hand of 52,000 people and gets arrested once.'
The ads were written and art directed by Naresh Ramchandani and Dan ...
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Red Bee Media has rebranded UKTV People ready for its relaunch as UKTV Blighty on 17 February. Carrying the strapline 'One nation under a channel', Blighty will address...
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...factual channels--UKTV Documentary and UKTV People--to replace UK Horizons...and be replaced with UKTV Documentary, which will be broadcast...time shift version of UKTV Documentary. UKTV People, a channel aimed at...
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- Press release article from: PR Newswire Europe March 15, 2006 700+ words
...channels: UKTV Gold, UKTV G2, UKTV Drama, UKTV Style, UKTV Style Gardens, UKTV Food, UKTV History, UKTV Documentary, UKTV People and UK Bright Ideas. Together Flextech and UKTV are the largest supplier of basic channels to the UK pay...
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...channels: UKTV Gold, UKTV G2, UKTV Drama, UKTV Style, UKTV Style Gardens, UKTV Food, UKTV History, UKTV Documentary, UKTV People and UK Bright Ideas. Together Flextech Television and UKTV is the largest supplier of basic channels to...
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- Press release article from: PR Newswire UK Disclose October 28, 2005 700+ words
...channels: UKTV Gold, UKTV G2, UKTV Drama, UKTV Style, UKTV Style Gardens, UKTV Food, UKTV History, UKTV Documentary, UKTV People and UK Bright Ideas. Together, Flextech and UKTV are the largest supplier of basic channels to the UK pay...
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- Press release article from: PR Newswire October 28, 2005 700+ words
...channels: UKTV Gold, UKTV G2, UKTV Drama, UKTV Style, UKTV Style Gardens, UKTV Food, UKTV History, UKTV Documentary, UKTV People and UK Bright Ideas. Together, Flextech and UKTV are the largest supplier of basic channels to the UK pay...
- UKTV unifies offer with Dunning Eley Jones identity.(Brief Article)
- Magazine article from: Design Week Exon, Mike February 5, 2004 700+ words
...broadcasts the Gold, G2, Style, Food, Drama, Bright Ideas and History channels. Two additional channels, UKTV Documentary and UKTV People are also being launched next month, with branding by DEJ. 'We have created a branding system that introduces...