AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
Towson-based market research firm flourishes with post-9/11 biz.
Byline: Chet Dembeck
The chief executive of a Towson-based market research firm attributes the growth of his company to the fallout of Sept. 11.
The temporary closing of Ronald Reagan Washington National Airport and the months of rebuilding in New York City forced corporate executives to search for alternatives where they could conduct their research, according to Jay S. White, co-owner of Baltimore Research Co.
"A lot of people began looking at Baltimore for the first time," he said. "Now, they like to come here."
The firm's revenue was $156,000 when it started in 1996, and had not quite reached $1 million at the end of 2001. But last year Baltimore Research booked $3.1 million and anticipates earning $4 million in 2004. Its work force has grown to 44 from just four employees in 1996.
A variety of industry trends continue to put market research companies like White's into a sustained growth mode.
With a client list that already includes household products maker Procter & Gamble Co. and pharmaceutical giant Merck & Co., Baltimore's diverse demographics will likely attract even more firms, according to White.
- Market Research Directories on the Web.
- Newspaper article from: The Information Advisor June 1, 1999 700+ words
...Another major directory of market research reports is MSI, or Marketing...the Web) DIRECTORIES OF MARKET RESEARCH FIRMS The following sites...you to search and locate market research reports, but can help you...
- Market Research Excellence: Productivity Benchmarks for Proven Results.
- Press release article from: Business Wire April 1, 2004 700+ words
...BUSINESS WIRE)--April 1, 2004 Market research groups are continually tasked with...by Best Practices, LLC contains a market research productivity benchmarks library that...staffing and project loads to helps market research heads achieve superior productivity...
- Market Research: Vital Tool to Power Blockbuster Product Launches.
- Press release article from: PR Newswire February 18, 2005 700+ words
...Industry leaders strategically employ market research insights to spot market growth windows...product launches. The most effective market research staffs have the skill sets and competencies...link between successful launches and market research skill sets is one of many critical...
- Market research charges online; Companies are spending more on research for new...
- Magazine article from: B to B Maddox, Kate April 4, 2005 700+ words
...recession behind them, companies are funding market research again. Spending on market research is expected to total $7.2 billion for...Lawrence Gold, editor and publisher of market research newsletter "Inside Research,'' which...
- Market research plays prized role in competitive market.(market research update)
- Magazine article from: Agri Marketing Coakley, Debbie November 1, 2003 700+ words
...Agri Marketing recently spoke with five market research managers about the role market research plays in their companies and how they...Triangle Park, N.C.; Kerry Hubbard, market research manager, Bayer CropScience Inc., Durham...
- Market Research Reports: Off-the-Shelf & on the Web.(online sources)
- Newspaper article from: The Information Advisor October 1, 2000 700+ words
...researchers are off-the-shelf market research reports. These in-depth studies, conducted by market research firms around the globe measure...BIT OF BACKGROUND What's in a market research report? While this varies, of...
- Market Research Excellence: Benchmarks for Turning Data into Strategy.
- Press release article from: Business Wire May 20, 2004 700+ words
...BUSINESS WIRE)--May 20, 2004 Market research groups are continually tasked with...by Best Practices, LLC contains a market research productivity benchmarks library that...staffing and project loads to helps market research heads achieve superior productivity...
- Market Research Function: Aligning Structure, Processes for High-Impact Results.
- Press release article from: PR Newswire May 11, 2007 700+ words
...HILL, N.C., May 11 /PRNewswire/ -- Great market research transforms markets; mediocre market research confuses. Leading businesses know and apply the factors that make market research organizations effective in delivering insights...