AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.

95.8 Capital FM takes back London top spot.

Campaign

| February 06, 2004 | COPYRIGHT 2004 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The battle for leadership of the London commercial radio market took another turn last week with 95.8 Capital FM capturing the top slot.

Its rival Heart suffered a 0.2 per cent drop in its share of listening on the previous quarter, while Capital increased its share. However, year on year Capital's share is still down significantly while Heart has added listeners.

Capital's London station increased its listeners over the quarter to 2.3 million, 400,000 more than Heart.

David Mansfield, the chief executive of Capital Radio Group, said: 'I am pleased to see that the changes we put into place at 95.8 Capital FM in 2003 are starting to take effect and that we have recaptured our leadership position. At breakfast, the creativity of Chris (Tarrant) and the team has built a solid platform for Johnny Vaughan's arrival'

However, Heart's owner, Chrysalis, believes that Tarrant's departure and the arrival of Vaughan will present it with the opportunity to pick up loyal Tarrant listeners at breakfast time.

Commercial radio suffered a slight drop in its overall share of listening with local commercial stations worst hit. National commercial's share of listening increased by close to 2 per cent on the back of the launch of several national digital stations.

Emap's Big City network lost 400,000 listeners year on year but ...

Related articles from newspapers, magazines, journals, and more
Capital changes its tune over listeners: it may still have Tarrant, but Capital...
Magazine article from: Marketing Week Parry, Caroline January 30, 2003 700+ words
...regional network. Capital FM's listening share has fallen steadily...itself to fight for share in the London...follow soon. Capital FM's change in...replacement while its share price remains...including 95.8 Capital FM, Capital Gold...
BRAND HEALTH CHECK: 95.8 Capital FM - Why is Capital losing touch with...
Magazine article from: Marketing November 28, 2002 700+ words
While 95.8 Capital FM is still London's top...to radio station 95.8 Capital FM is losing its grip on...the station's total share of radio listening fell...Xfm and flagship station Capital FM. Shares in the group fell 11...
Vidler stands down as Capital rethinks radio management.(Andria Vidler, Capital...
Magazine article from: Campaign August 1, 2003 700+ words
...managing director of 95.8 Capital FM. John O'Hara becomes...which revealed that 95.8 Capital FM's share of listening fell from 8...to the health of 95.8 Capital FM: last year, the radio group's share price was hit following...
DLKW builds image of Steve Penk with poster campaign.(Capital FM Network will...
Magazine article from: Campaign November 15, 2002 700+ words
The Capital FM Network is looking to boost awareness...which is in the same style as 95.8 Capital FM's television campaign, features a...Penk Show is the newest addition to the Capital FM Network. Penk returned to Capital in...
A Night With Capital FM's Dj Alex.
Newspaper article from: New Vision (Uganda) July 29, 2006 700+ words
...Tumusiime And Miles Rwamiti ALEX Ndawula of Capital FM is still going strong after all these...sit in during Dance Force, his show on Capital FM that goes on until the wee hours of the...were nearly run over just outside the Capital FM radio station! By a crazy driver of...
Capital FM pours resources into terror coverage.
News wire article from: Europe Intelligence Wire August 5, 2005 700+ words
...largest commercial radio station, 95.8 Capital FM, is considering further investment in...the managing director of GCap Media's Capital FM, said the staion was looking at investing...improve its on-the-spot news coverage. Capital FM switched to a rolling news format on...
PROFILE: Station master - Carl Lyons, Marketing director, Capital FM...
Magazine article from: Marketing April 10, 2003 700+ words
...marketing director of the Capital FM network. As a leaving...and saw its audience share slip to 8.8% - it...managing director of the Capital FM network and Lyons' boss...the first time ever the Capital FM network will have marketing...
Capital Fm To 'Air' Local Soccer.
News wire article from: Asia Africa Intelligence Wire November 21, 2002 700+ words
...AAGM) Byline: Fredrick Musisi Kiyingi Capital FM Radio, has offered FUFA free of charge to promote...include radio adverts, interviews and mentions on Capital FM. Mawanda said that Capital FM will be injecting in Ushs. 1.7m per week...
AAGM: Meet Olanya Columbus, Capital FM's Comedian.
News wire article from: Asia Africa Intelligence Wire August 25, 2002 700+ words
...the morning crew' on Capital FM is a mysterious character...preferring only to share his jokes. A fourth...the picture lately. Capital FM's Olanya, however...Shadow; who brought me to Capital FM for a voice audition...
MEDIA: CAPITAL FM BREAKFAST SHOW - AN EXPERT'S VIEW. Capital FM will have a...
Magazine article from: Campaign August 9, 2002 700+ words
Oh, here we go again. Chris Tarrant is leaving the Capital FM Breakfast Show. And this time he means it. I'm sure...freewheeling styles into the now very dated 95.8 Capital FM mandatory format is absurd. It would be like Ronaldo...
For more facts and information, see all results
©2009 Gale, a part of Cengage Learning. All rights reserved.
About us | FAQs | Contact us | Privacy policy | Terms and conditions
Other Gale sites: Encyclopedia.com | HighBeam Research | Acquire Content | Books & Authors | Goliath | MovieRetriever | Smart QandA