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Banc is being relaunched by its owner, Media Square, as an integrated agency, pulling together Media Square's marketing services assets to offer through-the-line communications solutions.
The new operation will use the name of the advertising and brand consultancy business launched by Robert Bean ten years ago; Banc was bought by Media Square last July.
As well as advertising, the new-look Banc will offer communications specialisms, including brand strategy, PR, design, direct marketing and new media. Media Square's other companies - the PR company Le Fevre Communications, the integrated agency Equanim, and the new-media consultancy Brand New Media - are being relaunched under the Banc name.
Bean ...