Robot Jock.(interview with Sims designer Will Wright)(Interview)

Giant robots tease Will Wright in his dreams. Could the designer of the blockbuster Sims series be going batty? Nah...it's just a side effect of championing his Stupid Fun Club, a Berkeley, CA, studio bent on bringing automatons to prime-time television. We discuss the merits of this pricey hobby with a man who's earned more than enough dough from the game industry to afford such eccentricities.

EGM: Define your Stupid Fun Club.

Will Wright: It's a place where my friends and I can do strange robot projects. We thought the idea up after meeting each other through [the TV show] Robot Wars.

EGM: How has success in the game biz allowed you to indulge in …