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DIARY: Future Lowe big dicks have to set sights high.

Campaign

| January 09, 2004 | COPYRIGHT 2004 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Farewell then to the 'milk round' system of agency graduate recruitment.

So 90s. Welcome instead to the pissing contest.

For this novel new selection process, we're indebted to Lowe. As you may have seen, the agency, which has been having a torrid time of late, has been running a series of ads suggesting its graduate trainees need to make Spartan warriors look like pansies if they're to survive the Bowater ...

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