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HOTLINE: Rocket wins media account for Perfetti Van Melle.

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| January 09, 2004 | COPYRIGHT 2004 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Rocket has won the media account for Perfetti Van Melle, the confectionery company behind brands ...

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Perfetti Van Melle Announces Mentos(R) Newcharge(TM) Gum; -- Innovative...
Press release article from: PR Newswire May 13, 2003 700+ words
...Association's "All Candy Expo", Perfetti Van Melle, the makers of Mentos(R...vice president of marketing, Perfetti Van Melle USA Inc. "The technology...breath freshening segment for Perfetti Van Melle. The first was Mentos(R...
Mentos ... in a Box; -- Perfetti Van Melle Unveils New Packaging Providing 70...
Press release article from: PR Newswire May 13, 2003 700+ words
...R), the chewy mint from Perfetti Van Melle whose jingle-based television...vice president of marketing, Perfetti Van Melle USA Inc. "First, we are...bleaching" intense mints. While Perfetti Van Melle will still sell rolls of Mentos...
Perfetti, Van Melle Merge, Become Europe's Second-Largest Supplier.
Magazine article from: Professional Candy Buyer March 1, 2001 700+ words
...N. V. are merging to form Perfetti Van Melle, reportedly Europe's secondlargest...global confectionery market. Perfetti Van Melle will operate executive offices...billion ($1.08 billion). Perfetti Van Melle will have a market presence...
Perfetti Van Melle Goes Live With I-many/Trade Promotions and I-many/Deductions.
Press release article from: Business Wire July 23, 2002 700+ words
...worldwide candy manufacturer Perfetti Van Melle has successfully implemented...p.A. and is now known as Perfetti Van Melle. The merger of Perfetti and...Vice President of Finance at Perfetti Van Melle. "I-many/Trade Promotions...
Perfetti van Melle purchases 100% of Chupa Chups (Los Bernat venden Chupa Chups...
News wire article from: Europe Intelligence Wire July 4, 2006 700+ words
...to the Italian multinational Perfetti van Melle, it was announced yesterday...turnover of 264m euros. The Perfetti van Melle group, which produces top...of 1.5bn euros this year. Perfetti van Melle will maintain the Chupa Chups...
Perfetti Van Melle to Launch Airheads Bubble Gum, the Bubble Gum that Thinks...
Press release article from: PR Newswire May 6, 2003 700+ words
...May 6 /PRNewswire/ -- Perfetti Van Melle USA Inc., maker of popular...texture. But according to Perfetti Van Melle's vice president of marketing...manufactured in Erlanger, Kentucky by Perfetti Van Melle USA Inc., and is one of the...
Perfetti Van Melle to Launch Airheads Bubble Gum, the Bubble Gum That Thinks...
Press release article from: Business Wire May 6, 2003 700+ words
...BUSINESS WIRE)--May 6, 2003 Perfetti Van Melle USA Inc., maker of popular...texture. But according to Perfetti Van Melle's vice president of marketing...manufactured in Erlanger, Kentucky by Perfetti Van Melle USA Inc., and is one of the...
MENTOS: Riding the geyser.(target marketing of Perfetti van Melle)
Magazine article from: Marketing Week November 1, 2007 700+ words
...Reynolds Confectionery giant Perfetti van Melle will be hoping the explosive...old brand are small, with Perfetti Van Melle commanding just 1% of the...bid to benefit schools." Perfetti van Melle UK marketing director Mark...
Perfetti Van Melle thinks outside the roll. (Marketing and...
Magazine article from: Confectioner June 1, 2003 700+ words
...consumer research, Mentos maker Perfetti Van Melle has unveiled the Mentos Box...president of marketing for Perfetti Van Melle USA. "It isn't just the...rolls permitted, he explains. Perfetti Van Melle's new product offering in...
Perfetti Van Melle seals sweet deal for Chupa Chups (I Chupa Chups ora sono...
News wire article from: Europe Intelligence Wire July 4, 2006 700+ words
(From La Stampa) Italian confectionary group Perfetti Van Melle has acquired the Spanish company Chupa Chups, maker...maintain its status as a global market leader, while Perfetti Van Melle's chairman, Augusto Perfetti, hailed the deal...
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