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Holiday Sales Enjoy A Solid Opening.(A)

Investor's Business Daily

| December 02, 2003 | COPYRIGHT 2003 Investor's Business Daily, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: CHRISTINA WISE

U.S. stores kicked off the holiday shopping season, the industry's busiest period, with solid if unspectacular weekend sales.

Retailers rang up $12.4 billion in sales on Friday and Saturday, said research firm ShopperTrak. That's up 5.4% from a year ago.

"They were OK, but uneven -- good on some days, not so good on others," said Mike Niemira, an economist with the Bank of Tokyo Mitsubishi and a consultant for ShopperTrak, of the weekend sales. "On balance I think it's still in line with the broader expectation for a 5.5% year-over-year gain for the November-December period."

The National Retail Federation has predicted a 5.7% increase in holiday sales this year after 2002's disappointing season. The consumers it surveyed plan to spend $670 on average this year on gifts, decorations and other holiday items, up from $649 last year.

The group estimates 72% of consumers shopped over the weekend. The most frequently bought gifts included CDs, videos, clothing, toys and home furnishings.

Consumers charged $3.4 billion at retail stores on Friday and Saturday to their Visa cards, up 9% from a year earlier.

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