AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
WHO ARE YOU? Our SEMA forum seeks to find out.(News)(Specialty Equipment Market Association)
Byline: MARK VAUGHN
Who are automotive enthusiasts and why do they spend so much time obsessing over their cars? To find out, we brought together a panel of experts at the Specialty Equipment Market Association show and threw out that very question. Consider it free psychoanalysis for the automotively inclined.
"They are people who are more concerned with what they're driving than where they're driving,'' said Ford's Special Vehicle Team director John Coletti, who identified his "Three Es'' for cars in the enthusiast niche: expressive, extreme and exclusive.
Alex Borla, CEO of the performance exhaust company that bears his name, said he witnessed the enthusiast phenomenon when he was a car salesman: "I can't tell you how many guys came in and told me they wanted to buy their wife and family a sports car.''
"There has to be some drive within us that strives to be unique,'' said dealer and car customizer Beau Boeckmann, vice president of Galpin Ford in Van Nuys, California, that is known for its specialty "Galpinized'' vehicles. "Cool cars make us feel good.''
Coletti took the 17 million cars ...
- Kid stuff ; Automotive specialty equipment industry adjusts to younger...
- Magazine article from: Rubber & Plastics News Moore, Miles July 30, 2001 700+ words
WASHINGTON-The Specialty Equipment Market Association, for the record, condemns the dangerous...growth and the increasing youth of the specialty automotive equipment market, according to Rosemarie Kitchin, director of consumer...
- SPECIALTY EQUIPMENT MARKET ASS'N INT'L NEW PRODUCTS AWARD.
- News wire article from: AsiaPulse News November 15, 2006 700+ words
...These awards confirm the specialty equipment market has indeed -- gone global...concluded. SEMA, the Specialty Equipment Market Association founded in...org SOURCE: SEMA (Specialty Equipment Market Association) ASIA PULSE...
- END OF BAN ON U.S. TIRE IMPORTS TO MEXICO NEAR, ACCORDING TO SPECIALTY...
- Press release article from: PR Newswire October 11, 1995 700+ words
...legislative affairs for the Specialty Equipment Market Association (SEMA...the above issues: -- Specialty Equipment Market Association Vice President...Affairs Robert Hellmuth -- Specialty Equipment Market Association Director...
- TIRE DEALERS BOOST INVOLVEMENT IN SPECIALTY EQUIPMENT MARKET.
- Magazine article from: Tire Business November 23, 1998 700+ words
...their involvement in the specialty equipment market, which continues to...Study, published by the Specialty Equipment Market Association and released...the past decade, the specialty equipment market has grown at an average...
- Not your father's Olds anymore; SEMA to prioritize educating members on new...
- Magazine article from: Tire Business Moore, Miles January 2, 2006 700+ words
...Kersting, president of the Specialty Equipment Market Association, SEMA...regulation is worrisome to the specialty equipment market in that the National...legislation favorable to the specialty equipment market. SEMA also is building...
- Specialty Equipment Market Association -- SEMA -- to Feature Dimension 3D...
- Press release article from: Business Wire November 3, 2004 700+ words
...Nasdaq:SSYS), announced today that the Specialty Equipment Market Association (SEMA) will feature its Dimension...environment." About SEMA For four decades SEMA, the Specialty Equipment Market Association, has been at the forefront of the...
- /C O R R E C T I O N -- Specialty Equipment Market Association/.
- Press release article from: PR Newswire December 17, 1999 700+ words
...the second graph should read "Specialty Equipment Market Association" rather than "Safety Equipment Market Association" as incorrectly transmitted...automotive safety, according to the Specialty Equipment Market Association. Gifts that convey...
- Toyota Advances Partnership With Automotive Specialty-Equipment Market.
- Press release article from: PR Newswire April 17, 2007 700+ words
...partner in the automotive specialty-equipment industry, Toyota Motor...members and the automotive specialty-equipment industry have benefited...semashow.com/. SEMA, the Specialty Equipment Market Association founded in 1963...