Shampoo shakedown. (Beauty Q&A).(Brief Article)

Many shampoos claim to add volume or moisture. But once you rinse and use stylers, does the shampoo matter?

We understand your skepticism, but the ingredients meant to boost body and moisture don't just go down the drain. Volumizing shampoos typically contain polymers that stick to your hair after you rinse, creating air pockets between strands that make them look thicker, according to Dianna Kenneally, senior scientist at Physique. Two we like: ...