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SBC's Using Everything In Its Tool Kit To Deal With Regulators A key move was hiring former Gore campaign chairman William Daley.(LEADERS & SUCCESS)(MANAGING A SUCCESSFUL COMPANY)

Investor's Business Daily

| May 01, 2002 | COPYRIGHT 2002 Investor's Business Daily, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: REINHARDT KRAUSE

When a local phone company hires a top political honcho as president, that says a lot about how much regulation matters.

That's just what SBC Communications Inc. did in November. It reached out to William Daley, a former commerce secretary who ran Al Gore's 2000 presidential campaign.

Phone companies operate in a utilitylike business. Despite telecom reform, they're still heavily regulated.

How do phone companies fight restrictive regulation? They spar with state and federal regulators on pricing and other matters. Their lawyers fight rules in court. Their lobbyists woo lawmakers on key issues, such as mergers.

Since Congress passed the Telecommunications Act of 1996, SBC has won some big victories.

Regulators gave a green light to SBC acquiring three other local telecoms. Once the smallest regional Bell, SBC has emerged as the nation's second biggest local telecom, in terms of market cap.

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