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Byline: AMY REEVES
With the massive hit the New York financial industry took from Sept. 11, you'd think a bank that operates entirely in and around the city would be struggling.
Not so for Independence Community Bank Corp.
The firm keeps churning out financial growth despite the Big Apple's staggering economy. That's partly due to its geographic setup. Most of the bank's 69 branches are in New York's outer boroughs and suburbs.
But Independence also benefits from a new policy brought by a change in leadership.
Last March, bank industry veteran Alan Fishman took over as president and chief executive from the retiring Charles Hamm. Like many banks, Independence has been converting itself from a thrift to a primarily commercial bank. Fishman accelerated the transition.
"(Fishman) saw an opportunity in New York where there was really a lack of commercial banks of their asset size," said Scott Valentin, analyst at FBR & Co. "What he foresaw was an opportunity to use their size and distribution to really go after the commercial customer and focus on service rather than just price."