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DAKTRONICS INC. Brookings, South Dakota Upon Further Review, This Firm Scores Big.(A)

Investor's Business Daily

| November 29, 2002 | COPYRIGHT 2003 Investor's Business Daily, Inc. (Hide copyright information)Copyright

Byline: MARILYN ALVA

The defending Super Bowl champion New England Patriots weren't the only winners of this season's opening game at Gillette Stadium, where they trounced the Pittsburgh Steelers 30-14.

The new stadium also was home to a dazzling electronic display system -- what we used to call a scoreboard -- supplied and installed by Daktronics Inc. The 65,000 fans on hand could see live-action video and replays on the system, as well as animation, player information and rotating ad messages.

The deal made Daktronics $7 million richer. And while the Patriots have since lost a handful of games, Daktronics is on a solid winning streak.

The firm has enjoyed two straight quarters of triple-digit profit growth. Its backlog hit a record $51 million at the close of …

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