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Cable Firms Get Ready For Spread Of HDTV Worries of competition from TV satellite firms sparked industry's move.(A)(Q AND A)
Byline: REINHARDT KRAUSE
What's been holding back high-definition TV, promoted as the next big thing in home entertainment for more than 15 years?
Analysts have pointed to three things: the cost of the digital TVs needed to receive ultrasharp pictures, the lack of HD programming and the cable TV industry's reluctance to carry HD content.
Cable firms are key because they provide pay TV to seven out of 10 homes.
The good news is that retail TV prices are falling, more content is on the way, and cable TV firms are carrying a handful of HD channels in many markets.
Still, it's unclear when the HDTV market will take off. Only a few million U.S. households are equipped with pricey, HD-ready TV sets.
Robert Sachs, head of the cable industry's trade group, talks about recent developments in this interview.
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