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So tobacco advertisers have had their last gasp, have they? Don't you believe it. They still have the power to rattle agency cages.
Just ask Action on Smoking and Health, which has just been gifted an advertising opportunity only to have it snatched away by red-faced agency managers.
It started when Ogilvy & Mather made contact. Dave Williams and Paul Birch, one of its creative teams, had won a competition. Their prize: space on a six-sheet Adshel site near O&M's Docklands headquarters for a week for an organisation of their choice.
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