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Andy Gulliman, the senior Bartle Bogle Hegarty TV producer best known for his work on the agency's award-winning 'odyssey' commercial for Levi's and Microsoft's Xbox campaign, is leaving to join RSA Films.
He becomes the production company's head of new-business development, a newly created role in which he will investigate fresh areas in which RSA's expertise can be exploited.
These include viral activity and possible future assignments such as the all-star mini movie for BMW by Fallon Minneapolis, which made its UK debut in cinemas earlier this year.
RSA hopes that Gulliman, who starts his new job at the beginning of August, will bring its offering more closely in line with agency demands.
The job grew out of a ...