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PHD beats Starcom Motive to land pounds 3m Revlon business.(Brief Article)
PHD has won the pounds 3 million media planning and buying account for the haircare and cosmetics giant Revlon International after a head-to-head pitch against Starcom Motive.
Manning Gottlieb OMD and MindShare were included in an earlier round of the review process, overseen by Media Audits. Mediaedge: cia, the incumbent agency, opted not to repitch for the account, which it inherited when The Media Edge and CIA merged.
Revlon kicked off its review in April this year, following the arrival of Chris Elshaw as Revlon's general manager for the UK and Ireland last July. Elshaw joined Revlon from Clairol and announced that he was keen to explore other agencies in the market.
The creative for Revlon's UK brands, which is handled by Wieden & Kennedy London, will not be affected by the review. Deutsche, the Interpublic-owned ...
- PHD loses Charles Schwab brief as Barclays takes over the reins....
- Magazine article from: Marketing Week February 27, 2003 700+ words
...cease working with Charles Schwab Europe at the end of March, when Barclays' media agency Starcom Motive will take over the business. Starcom Motive was appointed to handle Barclays' [pounds sterling]15m media account in July 2001 (MW...
- Publicis buys BBH stake in SMP.(The World: Ad Age Global News & DataBartle...
- Magazine article from: Advertising Age May 26, 2003 700+ words
...Groupe bought Bartle Bogle Hegarty's majority stake in Starcom Motive Partnership, creating the U.K.'s biggest media specialist...proposition and a unified vision at senior management level.'' Starcom Motive Partnership will retain its name, and MediaVest becomes...
- Starcom Motive. (Digests).(Brief Article)
- Magazine article from: Marketing Week March 20, 2003 700+ words
Starcom Motive has put together a deal to launch. The McDonald's Tastes menu online at Yahoo!'s homepage. The initiative includes the first use of a new expandable banner ad format.
- Starcom Motive.(Digests)(Brief Article)
- Magazine article from: Marketing Week February 5, 2004 700+ words
Starcom Motive has been appointed to handle the 1.5m [pounds sterling] media planning and buying account for roadside restaurant chain Little Chef.
- Starcom Motive. (Digests).(creates campaign for NCP)(Brief Article)
- Magazine article from: Marketing Week February 13, 2003 700+ words
Starcom Motive has devised the media strategy for NCP's radio and print campaign supporting price promotions.
- Starcom Motive wins 2m [pounds sterling] Pringle business.(Media)(Warnaco Inc....
- Magazine article from: Marketing Week April 8, 2004 700+ words
Luxury fashion brand Pringle of Scotland has appointed Starcom Motive to handle its strategic media planning and buying. The account, which was previously held by Red Media, is worth an estimated...
- HFC consolidates media into Starcom Motive. (News).(HFC Bank)(Brief Article)
- Magazine article from: Precision Marketing January 10, 2003 700+ words
HFC Bank has consolidated its [pounds sterling]6m media planning and buying business into Starcom Motive, following a three-way pitch. HFC, which owns the Marbles and GM credit cards, previously used a roster of media agencies...
- Lego.(Digests)(advertising account for Starcom Motive )(Brief Article)
- Magazine article from: Marketing Week July 15, 2004 700+ words
Lego is reviewing its 4m [pounds sterling] UK media planning and buying account. Incumbent Starcom Motive has been invited to repitch.