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A candidate recently kicked off his very first race for public office- and within days, conservatives were buzzing about his potential as a vice-presidential nominee. Novice candidates don't typically generate such ambitious speculation, but Herman Cain, 57, is not the typical Republican candidate. The latest addition to Georgia's GOP primary field for the U.S. Senate is a descendant of slaves and sharecroppers who has returned home to Atlanta, in the hope of being sent to Washington, after a successful career as an entrepreneur, national business leader, and motivational speaker. While conservatives delight at the prospect of a black senator on the national stage skillfully making the case for fundamental conservative reform, liberals face a different prospect: One newspaper declared that the former CEO of Godfather's Pizza "may be the national Democratic Party's worst nightmare."
Trying to hold the seat of retiring Democratic senator Zell Miller is already a nightmarish task for Democrats who hope to win back the Senate. Last November, Republican Saxby Chambliss upset incumbent senator Max Cleland with 53 percent of the vote, and Democrats are having trouble coming up with a candidate to run in 2004 in a state where President Bush is extremely popular. Because whoever wins the GOP primary is heavily favored to capture Georgia's open seat, Herman Cain is joining a field that already includes two incumbent congressmen who enjoy broad support among party activists.
Rep. Johnny Isakson, who won a special election in 1999 to succeed Newt Gingrich, was the first candidate to declare his intention to run for the Senate, and he has reportedly raised over $2 million for his third statewide race. In May, Rep. Mac Collins, who is serving his sixth term in Congress, announced his candidacy. Rounding out the field is another black businessman, Al Bartell, who ran unsuccessfully for lieutenant governor last year.
Isakson and Collins are well known to Georgia's conservative voters, while Herman Cain has been winning enthusiastic support among conservatives active in the national policy arena. "He's the Bush compassionate conservative writ large," according to Joel Rosenberg, who worked with Cain when the businessman served as co-chairman of Steve Forbes's 2000 presidential campaign.
Cain's conservative message has special credibility thanks to the powerful way in which he tells his own inspiring story; his presentation of it has made him a hit on the motivational-speaking circuit. Cain and his brother grew up in Atlanta sharing the three rooms of "half of a house" with his mother (a domestic worker) and his father (a barber, chauffeur, and janitor). Cain shares his conviction about the limitless possibilities provided by the American system when he explains that his father worked three jobs in order to buy a house in the suburbs when Cain was in the eighth grade. Graduating at the top of his high-school class, but unable to attend a segregated University of Georgia, Cain graduated from Atlanta's Morehouse College in 1967 with a degree in mathematics.
After working briefly for the Department of the Navy, he began his spectacular rise up the corporate ladder. He was vice president of Pillsbury, and vice president of Burger King; he became president of the debt-ridden Godfather's Pizza franchise in 1986. He balanced the books-and two years later bought the company. Cain serves on the boards of numerous corporations as well as that of Morehouse College. He is an associate minister, and occasionally preaches, at Atlanta's ...