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PMA Magazine - Connecting the Imaging Communities articles from July 2008

2,327 total articles

A monthly magazine published by the Photo Marketing Association, profiling the people and products shaping the image capturing industry.

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PMA Magazine - Connecting the Imaging Communities archives from July 2008

DIY: pinhole cameras.(Connections: Newsline)
July 1, 2008... Feeling crafty, but maybe knitting isn't your thing? Stock photo company Corbis Corp., Seattle, Wash., is offering free downloadable pinhole cameras (and instructions) at www.corbis.com/readycam. The otherworldly looking pinhole camera...

Wired perks in parks.(Connections: Newsline)
July 1, 2008... With gas prices, food increases, and a generally gloomy U.S. consumer outlook, sticking close to home is growing in popularity this summer. Likewise, state parks may see more day visitors and in-state campers this summer. Another draw may be...

Personal guidebook.(Connections: Newsline)
July 1, 2008... Vacationers can now customize guidebooks with relevant information instead of toting around all-encompassing 2-inch thick versions. In April, ProfessionalTravelGuide.com signed a publishing partnership with SharedBook Inc., which enables...

PMA data watch: advanced amateurs spend more than typical photo consumers.(Connections: Newsline)
July 1, 2008... The photography industry has experienced ups and downs through the years, but could always count on a loyal core customer group. Known as photo enthusiasts, advanced amateurs, or prosumers, these customers are photo hobbyists, photo students,...

A century of business.(Connections: Newsline)(Poxtons Camera Video Digital )(Company overview)
July 1, 2008... Staying in business is hard. Staying in business for 100 years in almost unheard of, but Poxtons Camera Video Digital (www.paxtons.com.au), Sydney, New South Wales, Australia, has accomplished just that. When E.J. Paxton opened a small...

What the duck.(Connections: Newsline)(Cartoon)
July 1, 2008... WHAT CAMERA SHOULD I BUY IF I WANT TO GET TO GET PICS LIKE YOURS? WHAT PIANO SHOULD I BUY IF I WANT TO PLAY LIKE MOZART? [ILLUSTRATION OMITTED] A 1785 ANTON WALTER FORTEPIANO. [ILLUSTRATION OMITTED] I'VE GOT ONE I HARDLY...

Big picture focus: PMA Australia Imaging Technology Show looks at demographics effects, online imaging, relevance.(Connections)
July 1, 2008... The PMA Australia Imaging Technology Show held in Brisbane, Queensland, Australia, May 29 to June 1, commenced with a "5-mile high" view of the Australian economy and retail scene, and then moved closer in to the photo retail store counter. A...

Differentiating your business: PSPA accreditation program serves as new tool for school photographers.(Connections)
July 1, 2008... School photographers looking for a new tool to help separate their businesses from the competition have it in the PSPA accreditation program. By becoming a PSPA accredited photographer, owners can set themselves apart by showing proven...

In compliance: new equipment means new regulatory concerns.(Connections)
July 1, 2008... Q: We are considering installing an ink cartridge refilling station. What regulatory issues should we take into consideration? A: There are three main areas to be considered. Two can be combined into employee training considerations, and...

Working together: turn generational differences into opportunities with a little understanding, training, and foresight.(Business & Marketing)
July 1, 2008... If you haven't had to hire anyone in a while, you may be in for a surprise. And if you have dipped into the labor pool recently, you are probably well aware the "deep end" is a lot shallower than it used to be. Changing times, changing...

The right choices: learn how to tailor products and services to your customers.(Business & Marketing)
July 1, 2008... Selecting the ideal products for your market--is it science or speculation? The answer is, it's a little of both. Bob Hanson, president of Harold's Photo Centers (www.haroldsphoto.com), an 8-store chain headquartered in Sioux Falls, S.D.,...

GE branded: read about how General Imaging is leveraging the GE brand and building a reputation in the digital camera market.(Business & Marketing)
July 1, 2008... New entries into any market face the challenge of brand recognition. In the highly competitive digital camera market, with household camera names dominating the scene, it's an even more daunting task. General Imaging Co. and the GE brand rose...

Photos for a cause: SavageMan Triathlon photographers snap shots while raising awareness about melanoma.(Trends & Technology)
July 1, 2008... [ILLUSTRATION OMITTED] How does swimming 19 laps in an Olympic-sized pool, then immediately biking about 57 miles, and running another 13 miles sound to you? What if that swim was in the chilly waters of Deep Creek Lake in western...

An extreme market: droppable, immersible, and freezable digital cameras are growing in popularity. who's buying them and why?(Trends & Technology)(Olympus Imaging America Inc.)
July 1, 2008... What's about to be requested will horrify almost any digital camera owner. Please drop your camera on the ground, dunk it in a fish tank, and then throw it in the freezer. Can your camera handle that type of abuse? If the answer is no, you're...

Easy entry: DSLRs are getting simpler to operate and cheaper, appealing to a wider range of consumers than ever.(Trends & Technology)
July 1, 2008... The once-complicated world of SLRs is getting a little easier to enter. New entry-level models aim to be simpler to use, feature-rich, and unintimidating. As prices drop and features like image stabilization, live view, and face detection woo...

Business in a box: Glossy Finish Inc. combines on-site sport and event printing with retail kiosk environment.(Trends & Technology)(Company overview)
July 1, 2008... [ILLUSTRATION OMITTED] In the olden days of brick-and-mortar-only labs, an owner took pride in saying he built his business from the ground up. In the new world of digital technology and ecommerce, Haim Ariav, takes pride in saying...

A changing view: digital picture frames gain popularity as companies add new features.(Trends & Technology)
July 1, 2008... [ILLUSTRATION OMITTED] With digital photo frames, consumers can not only decorate their homes or offices, but they can also show off all the digital images they snap. With more consumers purchasing digital cameras, manufacturers continue...

Better business: trend analyst Laura Heller talks turning economic challenges into business opportunities.(Business & Marketing)
July 1, 2008... This year has been brutal on businesses of all stripes, but retailers are really bearing the brunt of the slowing economy. Discretionary spending is at a low; and with no end in sight for the rising prices on commodities, many are wondering...

Preserving extended moments: RIT Professor Frank Cost explains how he captured a 22-second "extended moment" and created a compelling photo book.(Parting Shot)(Personal account)
July 1, 2008... On a clear sunny morning in February 2006, I found myself riding in a taxi cab down a stretch of road in the city of Chennai in the south of India. The passing scenery was full of color and animated life. I felt the natural urge to capture a...

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