PMA Magazine - Connecting the Imaging Communities articles from February 2009

PMA Magazine - Connecting the Imaging Communities archives from February 2009

Photo apps offer convenience.(Connections: Newsline)
February 1, 2009... [ILLUSTRATION OMITTED] Apple iPhone and iPod touch devices continue to gain popularity, as do the imaging applications for these gadgets. Last month, Nikon Inc., Melville, N.Y., announced its my Picturetown application for photo storage...

Toy cameras take off.(Connections: Newsline)
February 1, 2009... In the wake of Polaroid's demise, consumers may be looking for another artsy photographic alternative. For retailers, it may be worth looking into niche film products and services like toy cameras that still remain popular in Japan despite...

What the duck.(Connections: Newsline)(Cartoon)
February 1, 2009... CAN I HAVE A COPY OF THAT? [ILLUSTRATION OMITTED] http://www.whattheduck.net/

Video takes hold: imaging consultant Meg Weston describes how the YouTube phenomenon is affecting imaging.(Trends & Technology)
February 1, 2009... If you assumed the only people taking video these days are young people who upload them to YouTube and share them with friends, laughing uproariously, you might be surprised. There is a consumer video tsunami made possible by a proliferation of...

Reaching out in style: consumers embrace custom-made, high-end photo cards and announcements.(Trends & Technology)
February 1, 2009... [ILLUSTRATION OMITTED] Consumers are getting creative with their cards for all occasions. Not content to send simply a photo card placed in a standard template, they are seeking solutions to create one-of-a-kind announcements with...

Beat buyers' remorse: Richard Morea, marketing director, Vanguard Products Group, discusses how video messaging systems can act like silent salespeople.(Viewpoint)
February 1, 2009... Today, a recession looms overhead, retail profits are lean, and sales teams have shrunk along with consumer wallets. Store sales could certainly use a boost, a fresh approach. Instead of the consumers' shopping experiences being exciting,...

The new marketing frontier: promoting your business through social media is cheap, simple, quick, and effective.(Business & Marketing)
February 1, 2009... "Social media is the future of marketing," says Lorrie Thomas, president of Lorrie Thomas Web Marketing at www.lorrie thomas.com. "The possibilities are endless," says Thomas, who is also an instructor of online marketing for the...

End of an era: declining film volume, retail competition bring Qualex closure.(Trends & Technology)(Company overview)
February 1, 2009... The closure of Qualex operations slated for next month concludes a nearly two-decade progression in wholesale lab consolidation, as well as concluding Kodak participation in the photofinishing industry founded by George Eastman, who began...

Better business: trend analyst Laura Heller looks at ways to succeed in the evolving retail environment.(Business & Marketing)
February 1, 2009... It's a new year, there's a new administration in Washington, D.C., and a new retail landscape to navigate. Whether you're feeling optimistic, pessimistic, or somewhere in between, there are some new retail realities to take into consideration....

Power to the people: digital craft consultant Ashley Smith discusses ways photo retailers can grow locally through customization.(Parting Shot)
February 1, 2009... In these rapidly changing times, it's more important than ever to keep a pulse on consumer trends. Understanding the evolving attitudes about consumerism and the emotional aspects of purchasing decisions is essential to retail success. ...