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A monthly magazine published by the Photo Marketing Association, profiling the people and products shaping the image capturing industry.
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Calendar.(Brief Article)(Calendar)
February 1, 2003...
February
3 PPFA Wisconsin Chapter
Meeting and Print
Competition, The Grove
Restaurant, Elm Grove, Wis.
10-11 PMA Member Open Day
The Moat House Hotel,
...
In the grand scheme ...: ICL Imaging finds niche in large-format imaging, thrives in down economy. (Profile).(Company Profile)
February 1, 2003... The group at ICL Imaging, Framingham, Mass., has a knack for turning a negative into a positive. For instance, with business at a standstill in the days following Sept. 11, 2001, Plant Manager Mark Eaton found a way to put the idle time to good...
Gradual transition is best: small steps help lab master the learning curve. (Feature).(tips for switching to digital imaging)
February 1, 2003... Many wedding photographers today are making the transition to digital imaging in a careful and measured way, using digital cameras for just a small portion of the ceremony and reception banquet.
Professional labs, too, can test the digital...
"An evening with an artist": Sam Abell lives "The Photographic Life". (Feature).(photographer will present lecture at Las Vegas Convention Center )
February 1, 2003... On Saturday, March 1, the evening prior to the opening of PMA 2003, National Geographic Contributing Photographer-in-Residence Sam Abell will be featured in an illustrated lecture, "The Photographic Life," at the Las Vegas Convention Center,...
Terry Rimmer named new PMA Australian Activities Director. (Association News).(Brief Article)
February 1, 2003... Terry Rimmer was named the new Director of PMA Australian Activities. Rimmer replaces Les Brener, who will remain the editor of Newsline Australia, following nearly 20 years in his post as Director.
An active member of PMA and a past...
PMA DigitalAdMaker to help retailers promote picture taking. (Association News).(Photo Marketing Association International )(Brief Article)
February 1, 2003... Photo Marketing Association International, Jackson, Mich., launched PMA Digital AdMaker, a CD designed to provide tools for retailers to enhance and to communicate the power of picture taking to consumers. The CD offers 95 copyright-cleared...
Polaroid's instant response: the company, now privately held after its acquisition last summer, details its growth strategy and focuses on core business--instant film. (Feature).(Company Profile)
February 1, 2003... About 15 months after Polaroid Corp., Cambridge, Mass., filed for Chapter 11 bankruptcy protection, the company has taken a hard look at its business model and has begun executing its growth strategy.
On July 31, 2002, One Equity Partners...
The new "Digital Guerilla Marketing": a sneak peek. (Feature).(upcoming book)(Book Review)
February 1, 2003... The first "Guerilla Marketing for the Imaging Industry," by lead author Bill McCurry, with William Shear, Ph.D., and David Garfinkel, was published in 1997. Because the industry has undergone enormous changes since that time, a new, updated...
Superwide technology transforms photo labs: new developments create opportunities for business growth. (Viewpoint).(digital inkjet printing )
February 1, 2003... At a recent local trade show for retail brand marketers, a commercial photo lab exhibited a wide range of stunning photographic-quality printed output.
There's nothing unusual about this, except--to their surprise--visitors to the exhibit...
Digital image quality: what role does the lens play? (Feature).
February 1, 2003... Digital cameras continue to gain popularity among both amateur and professional photographers. According to estimates from the Japan Camera Industry Association, Tokyo, Japan, digital cameras may even overtake their analog counterparts in terms...
Challenges mount for quick printers: sales decrease amid economic weakness, competition from new technology. (Processing).
February 1, 2003... As advancements in large-format printing technology create new opportunities for producing commercial photo and graphic products, the lines are blurring between traditional quick printers and commercial photo labs. The 2001-2002 PMA Industry...
All-in-one creative group: digital technology makes national accounts feasible from small-market area. (Processing).(history of Geoffrey Kilmer and Photoworks Creative Group)
February 1, 2003... While it's unlikely anyone could confuse a Mamiya TLR for a Minox, Geoffrey Kilmer, founder and president of Photoworks Creative Group, Charlottesville, Va., was called upon to give it a try, and he received a commendation letter from the...
BMW takes a new turn: the digital HP Indigo Press 3000 puts personalized direct mail in the driver's seat. (Processing).(BMW of North America LLC teams with Redi-Mail Direct Marketing and Hewlett Packard Co.)
February 1, 2003... "Healthy, free, the world before me, the long brown path before me, leading wherever I choose." When Walt Whitman wrote that line in his poem, "Song of the Open Road," it was long before the first Model T Ford hit the pavement, though the basic...
Amateur photo revenue declines by 3 percent: consumers cut purchases of conventional cameras, film rolls in 2001. (Retailing).
February 1, 2003... The U.S. amateur photographic industry felt the pressure of the recession in 2001. Overall industry revenue declined by 3 percent to $16.1 billion, according to the "Amateur Markets" chapter of the 2001-2002 PMA Industry Trends Report--Retail...
Getting the word out: retailers share their digital promotion tactics. (Retailing).
February 1, 2003... A recent study by NPD Intelect shows 27 percent of camera store and one-hour photo lab customers own digital cameras, Bob Banasik, owner of Best Photo Imaging Center, Danbury, Conn. (www. bestphotolab.com), told a 2002 PMA Fall Show audience....
Coming soon: targeted coupons. (Retailing).(from photofinishing labs and Emulsion Network Inc.)
February 1, 2003... A mom walks into her favorite grocery store chain, kids in tow. On her shopping list are the usual staples: milk, bread, eggs, diapers, diet soda... Oh, and she has to pick up her photofinishing order. She stops by the photo counter first,...
Inkjet print longevity: light, temperature, humidity and indoor air quality all impact inkjet prints. (Viewpoint).(photographic papers)
February 1, 2003... When that special color photograph is placed on the mantel, will the image fade faster than the memories--or vice versa?
As photographic papers continue to improve, prints generally are retaining their vivid colors and clarity longer. But...
Hewlett-Packard Co. (Interview).(entry into the consumer photofinishing market)(Interview)
February 1, 2003... Photo Marketing spoke with Hewlett-Packard Co., Palo Alto, Calif. Mary Peery, senior vice president, Digital Imaging and Publishing Organization, and Gary Cutler, vice president of the Digital Imaging Organization, discussed home printing, the...
Printcafe: Andy Schaer, senior vice president of Marketing for Printcafe Software Inc., Pittsburgh, Pa., discussed the company's strategy with Photo Marketing. (Interview).(Interview)
February 1, 2003... Photo Marketing: Printcafe is a name meant to carry a certain cachet. What image are you trying to invoke in the minds of potential clients?
Schaer: At Printcafe, we'd like to be thought of as the leading provider of integrated software...
Copper drainpipe corrosion. (Compliance Corner).(Column)
February 1, 2003... Q: Our photo lab is located in an old building. We have problems with the copper drain pipes corroding away. Is there anything we can do?
A: That is a very good question and one that seems to be of interest to many labs. The simplest...
Invitation to attend: year after year, the ultimate industry event. (PMA 2003).
February 1, 2003... PMA Annual Convention and Trade Show March 2-5, 2003 Las Vegas Convention Center Las Vegas, Nevada USA.
No other annual industry event offers more educational training, has more products, or attracts more imaging industry professionals.
...
The expanding world of digital imaging. (Sign up today!).(Digital Imaging Marketing Association's 2003 Annual Conference)(Calendar)
February 1, 2003... DIMA 2003 Annual Conference February 28-March 1, 2003 Mandalay Bay Resort and Casino Las Vegas, Nevada USA
The Finest in Digital Imaging Education Digital Camera and Printer Shoot-Outs Network with Peers at Social Events
Keynote...