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Detroiter articles

3,579 total articles

A monthly business magazine and resource guide for businesses in southeast Michigan. Publishes information and resources to help businesses, small business in particular, run more efficiently and more profitably..

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Recent articles from Detroiter

Managed IT Services does your business need them?(SMALL BIZ BEAT)
April 1, 2009... Managed IT services is rapidly becoming one of the hottest solutions in business today because it dramatically improves an organization's profitability, frees up internal resources and offers a unique competitive advantage. Simply put, managed IT services arc designed to assist companies in...

Survive the Economic Crunch with e-marketing: reach clients and save money with email and web tactics.(SMALL BIZ BEAT)
April 1, 2009... If you own and operate a small business today, your biggest challenge is building and retaining a client base. Traditional methods such as newspaper advertising, print and local television are costly and don't provide an avenue to build long term relationships with customers. Luckily, online...

How other chamber members use e-marketing.(SMALL BIZ BEAT)
April 1, 2009... Anita Mitzel President, GraphiColor Exhibits We have been sending out monthly newsletters for about a year and a half. We use an affordable web-based e-mail marketing software program to minimize any chances of our emails being caught in spam filters or causing our server to crash....

Don't commit these email crimes.
April 1, 2009... 1) Incorrectly linking to URLs. Instead of typing www.informz.com in your email, type Informz and then hyperlink just that word to the Web site. This will help your deliverability since spam filters are very suspicious of URLs that are written out. 2) Avoid copying your text directly...

Find your niche: Your everyday office provides plenty of business opportunity.(SMALL BIZ BEAT)
April 1, 2009... Gift stores and boutiques can generate more revenue by creating "send to work" specials. IT service providers, computer repair services and computer retail stores can all benefit from the amount of technology businesses need. [ILLUSTRATION OMITTED] What you don't see here *...

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