AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
A professional and scholarly quarterly presenting research in communication and electronic media. Covers topics on media uses, effects of media, regulation, history, organization, advertising, technology, news, and entertainment.
Set up an RSS feed
Create a link to this page
Copy and paste this link tag into your Web page or blog:
Parental mediation of undesired advertising effects.
June 1, 2005... Ever since James McNeal (1969) recognized children as a distinct consumer market, advertisers have been interested in developing strategies to reach the child consumer. The growing interest in children as consumers has been paralleled by...
Local television news anchors' public appearances.
June 1, 2005... Local television anchors are regularly seen not only at the news desk but also at events in their communities. Viewers, moreover, do not necessarily have to see anchors in person at organized events to know that they were there because stations...
Hopelessness and loneliness as predictors of older adults' involvement with favorite television performers.
June 1, 2005... To understand television use and its effects on audiences, scholars must investigate not only the quantity of television exposure and program preferences but viewers' character preferences and relationships with these characters (Cohen, 1999)....
The raw nature of televised professional wrestling: is the violence a cause for concern?(World Wrestling Entertainment's (WWE) Monday Night Raw program soared in popularity)
June 1, 2005... Professional wrestling has smashed its way into American popular culture. Surveys show the magnitude of its appeal as ratings and revenues have risen to unexpected heights. World Wrestling Entertainment's (WWE) Monday Night Raw program soared...
Exposure to Internet pornography and Taiwanese adolescents' sexual attitudes and behavior.
June 1, 2005... Soon after its commercialization in 1993, the Internet and the World Wide Web gained prominence in producing, disseminating, storing, and presenting pornographic materials known as cyberporn or cybersex. Content analyses (Heider & Harp, 2000;...
War-time coverage.
June 1, 2005... Seib, P. (2004). Beyond the front lines: How the news media cover a world shaped by war. New York: Palgrave Macmillan. 185 pages.
Palmer, N. (Ed.). (2003). Terrorism, war, and the press. Hollis, NH: Hollis. 316 pages.
It is no surprise...
History of radio--revisited.(Charles Herrold: Inventor of Radio Broadcasting)(Book Review)
June 1, 2005... Greb, G., & Adams, M. (2003). Charles Herrold: Inventor of radio broadcasting. Jefferson, NC: McFarland. 247 pages.
When I finally arrived at the last page of this new take on early broadcasting, I could not help being reminded of the old...
William Stephenson: traveling an unorthodox path to mass communication discovery.
June 1, 2005... William Stephenson came to the University of Missouri School of Journalism as a distinguished professor in 1958. But at first glance, some mass communication researchers might have asked, why?
Physicist and psychologist, methodologist and...
Edward L. Bliss, Jr.: broadcast journalist, author, teacher.
June 1, 2005... In 2002, one of the second generation of "Murrow's Boys" passed away at the age of 90. He was Edward L. Bliss, Jr., and he wrote and edited the news at CBS for the men he called "broadcast journalism's two giants"--Edward R. Murrow and Walter...