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A professional and scholarly quarterly presenting research in communication and electronic media. Covers topics on media uses, effects of media, regulation, history, organization, advertising, technology, news, and entertainment.
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Editor's Note.
January 1, 2001... This issue is the first one of my three-year term as editor of The Journal of Broadcasting & Electronic Media. I am honored to be entrusted with the stewardship of a journal that not only serves the membership of the Broadcast Education...
Television's World of Work in the Nineties.(Critical Essay)
January 1, 2001... Transcending barriers of literacy and mobility, television is today's major story teller, telling most of the stories to most of the people, both in the United States and internationally (Gerbner, Gross, Morgan & Signorielli, 1994). As such, it...
From Wise to Foolish: The Portrayal of the Sitcom Father, 1950s-1990s.
January 1, 2001... The family structure in which the male is the sole breadwinner continues to erode as women become increasingly present and powerful in the workforce (Wilkie, 1993). This social trend is hypothesized in this study to be manifested in a power...
Interactions, Activities and Gender in Children's Television Commercials: A Content Analysis.
January 1, 2001... Children begin to form their gender identities at a very young age, basing that identity not only on what they observe about real people, but also on what they see in the mass media (Berryman-Fink, Ballard-Reisch, & Newman, 1993). Indeed, many...
"Order Out of Chaos:" A Reexamination of the Historical Basis for the Scarcity of Channels Concept.
January 1, 2001... American broadcasting in the 1920s has generally been typified as chaotic in nature prior to formation of the Federal Radio Commission (FRC) in 1927. The broadcast bands had been characterized as overcrowded because of the new medium's...
Perceptions of Branding among Television Station Managers: An Exploratory Analysis.
January 1, 2001... The tremendous proliferation of media outlets and the continuous fragmentation of audiences during the last two decades have changed the landscape of today's media market. Increased competition is facilitating the application of brand...
Organizational vs. Professional Culture in the Newsroom: Television News Directors' and Newspaper Editors' Hiring Decisions.
January 1, 2001... The last 20 years have been a period of rapid and profound change for the U.S. news media. Deregulation and new technology have tremendously increased the level of competition in the media marketplace, fragmenting audiences and leaving media...
Competing Ethos: Reliance on Profit Versus Social Responsibility By Laypeople Planning a Television Newscast.
January 1, 2001... According to the Pew Research Center (1996), viewership of network news dropped dramatically between 1993 and 1996 as believability ratings of television news declined, and though print readership remained steady, people ranked newspapers as...
A Look At Mass and Computer Mediated Technologies: Understanding the Roles of Television and Computers in the Home.
January 1, 2001... Television viewing has been transformed by the multi-channel cable environment, diffusion of VCRs, development of the movie rental industry, and the emergence of interactive games. Most of the aforementioned options are entertainment oriented,...
Journalist and Source Gender in Australian Television News.
January 1, 2001... Historically, journalism has been acknowledged as a predominantly male occupation (Beasley, 1987; Sanders & Rock, 1988; Sebba, 1994). For many years, the few women who did gain employment as journalists were subject to overt discrimination...
Theory Into Practice: Framing, the News Media, and Collective Action.
January 1, 2001... This essay examines the experience of the Media Research and Action Project (MRAP) in employing frame analysis to assist social movements and community groups in advancing their political goals through the news media. Specifically, it reports...
A Note on Submissions from the Review and Criticism Editor.
January 1, 2001... Although this issue of JOBEM contains two essays on the achievements of a single scholar, the Journal's Review and Criticism Section will usually contain reviews of scholarly books. Integrative reviews, which compare the relative positions and...
Reflections on Herb Schiller.(Brief Article)(Editorial)
January 1, 2001... Herbert I. Schiller died about the time I agreed to become the new Review and Criticism editor for JOBEM. He was eulogized across America and the world. In London, The Guardian carried a lengthy feature that reported, "Alongside Noam Chomsky,...
The Cultural Arms of the Corporate Establishment: Reflections on the Work of Herb Schiller.(Critical Essay)(Obituary)
January 1, 2001... If New York glitters like gold and has buildings with 500 bars, let me leave it written that they were built from the sweat of the canefields: the banana plantation is a green inferno so that in New York they may drink and dance (Neruda, 1974)....
Living On in the Number One Country: The Legacy of Herbert I. Schiller.(Critical Essay)(Obituary)
January 1, 2001... For nearly five decades, beginning with his book Mass Communication and American Empire and ending with the recently published Living in the Number One Country, Herbert Schiller had an enormous impact on several generations of scholars, policy...