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Monthly newsletter serving ice cream executives in management, advertising, and marketing. Covers whole spectrum of ice cream industry including sales, distribution, products, and packaging.
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Ice Cream Reporter back issues
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Red Mango offers buy back program.
April 20, 2009... As part of an overall effort to expand its franchising program, Red Mango, the high end frozen yogurt chain, is offering a unique buy back program, reminiscent of the customer support programs being offered by car companies. Under "Red's Real Deal" program, the company commits to purchasing a...
Cold Stone to enter Caribbean market.
April 20, 2009... Cold Stone Creamery has reached an agreement with Sundaes Limited, a wholly owned subsidiary of Flavorite Foods Ltd., to open up to 14 stores in the Caribbean over the next five years. More specifically, this territory includes the following countries: Trinidad and Tobago, Grenada, Barbados,...
Haagen-Dazs adopts Pollan's "five ingredients" rule.
April 20, 2009... Following the advice of food authority Michael Pollan, Haagen-Dazs has introduced Five, an ice cream line made from only five ingredients. Pollan, author of the highly popular books "The Omnivore's Dilemma" and "In Defense of Food: An Eater's Manifesto" has proposed seven rules for eating,...
Unilever to close Massachusetts Breyers plant.
April 20, 2009... Unilever has announced that it will be closing its manufacturing plant in Framingham, Massachusetts. Production from the plant, which manufactures produces a reported 25 million gallons per year of Breyers packaged ice cream, will be transferred to other sites within the Unilever network in...
Starbucks back as superpremium.
April 20, 2009... Following the transition of licensing rights from Nestle/Dreyer's Unilever, the Starbucks ice cream brand is back as a superpremium line. As a Dreyer's partner brand, Starbucks had been a premium brand. "We want consumers to enjoy the Starbucks Experience on their terms--in our stores, on the...