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Scholarly research journal publishes articles in the consumer field, including the impact of individual, business and/or government decisions on consumers.
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Impact of sociodemographic factors on perceived importance of nutrition in food shopping.
June 22, 1997... Over the past decade, many resources have been allocated by both private and public sectors to nutrition information programs. Some of the commonly known public nutrition information or promotion programs include the Recommended Daily Allowances,...
Consumer perceptions of health claims in advertisements and on food labels.
June 22, 1997... Advertisers use a variety of media to communicate product benefits to a target audience. For example, television commercials may be used for product demonstrations, print advertisements may be used to communicate more detailed information and to...
Racial differences in consumer environmental concern.
June 22, 1997... Participation in community environmental activism is on the rise in the United States (Bennett, Freierman, and George 1993; Stisser 1994). Hence, the issues of environmental deterioration and environmental concern have become important areas of...
Consumer vulnerability to fraud: influencing factors.
June 22, 1997... Consumer fraud and abuse are problems affecting many American consumers. According to the U.S. Office of Consumer Affairs, losses due to fraud and abuse cost consumers an estimated $100 billion a year in monetary losses alone (Harris 1995)....
Consumption patterns among the young-old and old-old.
June 22, 1997... America is aging. Between 1980 and 1990, the number of elderly (those aged 65 and over) grew by 22 percent compared with an eight percent increase for the population under age 65 (National Institute on Aging 1992; Taeuber and Ocker 1992). The...