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Scholarly research journal publishes articles in the consumer field, including the impact of individual, business and/or government decisions on consumers.
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Complaint behavior of Mexican-American consumers to a third-party agency.
June 22, 1991... Consumer scientists have long recognized the importance of sub-cultural differences in consumer behavior. Since the late 1960s emphasis has been placed primarily on the consumption behavior of African-Americans as the United States' largest...
Industry characteristics and consumer dissatisfaction.
June 22, 1991... The study of industry characteristics and their impact on consumer satisfaction and welfare are an important and growing area of research. In fact, in a recent content analysis of The Journal of Consumer Affairs, Geistfeld and Key (1986) found...
Association between market price and seller/market characteristics.
June 22, 1991... Over the past 40 years an extensive literature has emerged addressing association between price and quality. In an article surveying the first 35 years (1950-1985) of this literature, Geistfeld (1988) concluded that the evidence supporting...
Extended warranties: consumer and manufacturer perceptions.
June 22, 1991... Researchers for years have been interested in the differing perceptions consumers and manufacturers hold toward express warranties (Kelley 1986). Consumers view express warranty coverage as a legal means of seeking redress if a product...
Robustness of an intermittent program of comparative retail food price information.
June 22, 1991... During the last 20 years, the effects of market information programs on retail food prices have been heavily scrutinized. Various studies have documented temporal and spatial variations in retail food prices within metropolitan areas (Hawkins,...
Misperceptions of grocery advertising.
June 22, 1991... Research into consumer shopping problems shows that high food prices are a primary concern to consumers (Claxton and Ritchie 1978). The major source of consumer information about food prices is weekly newspaper advertising of specials by...
Risks, benefits, and generic substitution. (prescription drugs)
June 22, 1991... Increased substitution of generic for brand-name drug products has long been advocated as a means of decreasing consumers' expenditures on prescription medicines. Available evidence indicates that individual consumers realize major savings...
Spousal ethical justifications of casino gambling: a psychometric analysis.
June 22, 1991... Spousal reactions to social costs and benefits of legalizing casino gambling in their city are converted to psychometric measures that reflect teleological and distributive-justice related ethical assessments. Major findings indicate low...
Seafood quality: issues for consumer researchers.
June 22, 1991... Benefits of seafood consumption have been discussed extensively over the last decade. Concurrently, many issues regarding the quality of the seafood supply have arisen. In many ways, the seafood industry of today is similar to the meat...
Potential profitability and decreased consumer welfare through manufacturers' cents-off coupons.
June 22, 1991... It seems peculiar that so little attention has been paid to potential adverse effects of manufacturers' cents-off couponing policies especially considering the volume and cost of their distribution. In fact, it has been reported that in 1985 a...