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Multichannel News articles from July 21 1997
Multichannel News is a magazine that publishes 51 issues per year. It is published by Reed Business Information, Inc.The publication presents articles covering the business side of cable television in the United States. It is edited by editor-in-chief, Mark Robichaux, along with managing editor, Michael Demenchuk.
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Multichannel News archives from July 21 1997
Enterprise One-to-One - Tools for Competing in the Interactive Age.
July 21, 1997... Reviewed by Chris Moseley, senior vice president, advertising and promotion, Discovery Networks U.S.
The idea of developing a sophisticated need-fulfillment relationship with your customer base is a no-brainer. Clearly, Enterprise One-to-One...
