Wireless Business Forecast articles from September 2006

Wireless Business Forecast archives from September 2006

Google, Yahoo! Search For The Next Stage.
September 7, 2006... Even as Wireless Business Forecast hears word from some sources that carriers are opting for white-label solutions to mobile search over big-brand partnerships, Yahoo! and Google both make their next moves on the platform. Yahoo! Go for...

Analysis: ESPN Tries the Big Play - TV.(ESPN Mobile )
September 7, 2006... You have to wonder why it took a TV-fueled company like ESPN Mobile to figure out that it greatest asset, its chief differentiator, the rocket fuel for its brand, is TV. The struggling mobile virtual network operator (MVNO) will finally...

And Now a Few Words From Your Channel: InPhonic's David Steinberg.
September 7, 2006... Don't dismiss the power of MP3s on cellphones because they've tried to count out multimedia features on the mobile platform before. "People also though cameras in phones were a joke the first year they were out," says David Steinberg, CEO of...

Is Local News Mobile Video's Killer App?
September 7, 2006... News brands have had big marquee value but are less of a traffic draw for fledgling 3G data packages like VCast and Sprint PCS. Content providers tell Wireless Business Forecast that news providers have the brand recognition and prestige...

Clear Channel Opens The Mobile Mic.(Clear Channel Radio)
September 7, 2006... In another first step into mobile by a major media conglomerate, radio behemoth Clear Channel finally made its move by launching a wireless application for its flagship New York City station, Z100. Z100 Mobile lets you stream the live...

Invitation Only: Nellymoser Courts the 'A' List.
September 7, 2006... Nellymoser, the mobile developer for Warner Music, MTV and IGN/Fox, is looking for a few good companies to help it promote and launch the next generation of its rich media platform. Beginning at the CTIA show next week, the "A" List...

Analysis: This Is Your 411 Wake-Up Call To Go Local.
September 7, 2006... Play around all you like with pushing major media to the phone, but your users really are after the simplest and most local of information bits on their cellphones. According to a Harris Interactive survey done on behalf of Tellme Networks,...

Gaming: Shockwave, Viacom Make Their Play.
September 7, 2006... One of the most popular casual gaming portals online, Shockwave, opened a direct-to-consumer mobile game store this week, and this could be the first of many off-portal efforts for one of the deepest troves of media in the world: Viacom. ...

Vibes Media: Mobile Is Big Media's Back Channel.(Company overview)
September 7, 2006... While much of the wireless industry tries to bring media to mobile, the real mother lode of wireless may be in bringing mobile to media. Using the handset to interact with and to complement live-media experiences has become a primary focus...

Plugging In: Smart Talk About Wireless.(Apple Computer Inc.)(CNET Inc.)
September 7, 2006... Apple iPhone Redux Rumors of the Apple iPhone got more legitimacy as American Technology Research released a brief advising investors to buy Apple stock in anticipation of a blockbuster cellphone launch sometime soon. Its research...

Almost 50,000: Sad Numbers And Smart Programming At Amp'd.(Amp'd Mobile)
September 21, 2006... We here at Wireless Business Forecast have no idea what "fast approaching 50,000" actually means, but that is how high-profile, way over-funded, mobile virtual network operator (MVNO) Amp'd is characterizing its subscription status in a...

Plugging In: Smart Talk About Wireless.(InfoSpace Inc. (Bellevue, Washington)'s sales)(Google Inc.'s acquisition strategy)(Motorola Inc.'s acquistion)
September 21, 2006... >>The End Of The Middleman? BusinessWeek says InfoSpace will report damaged earnings because one of its carrier partners is deciding to work directly with record labels. InfoSpace had acted as a middleman between carriers and labels in...

Bringing The Dailies To Your Phone: TWP, Newsweek, Slate Go Mobile.
September 21, 2006... Using the same Crisp Wireless mLogic engine behind the recent line of mobile Hachette Filipacchi magazines, Washingtonpost Newsweek Interactive launched its major news brands as mobile publications this week. The Washington Post...

Mobile Games: How Are They Playing?
September 21, 2006... According to research group Telephia's extrapolations from its monitoring of cellphone billing, the U.S. mobile-games market had an average monthly value of $46.9 million in 2Q06, representing 13.5 million subscribers downloading a game....

Live From CTIA: News Corp. Gets Jamba-fied.(joint venture with Verisign Inc.)
September 21, 2006... News Corp. is trying to position itself as the most forward-looking media conglomerate when it comes to mobile. The company sent its big gun, President and COO Pete Chernin, to announce key acquisition news at the show and to put the...

Live From CTIA: MMS Marketing And The Search For Mobile Search.(multimedia message service)
September 21, 2006... Part of the buzz at this week's CTIA Wireless I.T. and Entertainment show in Los Angeles concerns the possibility that multimedia message service (MMS) interoperability will, by the end of this year and perhaps as early as the end of...

Live From CTIA: Sprint Becomes The Mobile-Advertising Pace Car.
September 21, 2006... Confirming Wireless Business Forecast's suspicions for months now, Sprint Nextel became the first U.S. Tier 1 carrier to commit to putting advertising on its own WAP deck, announcing the decision at this week's CTIA Wireless IT &...

The Shadow WAP: AdMob Finds the Uncharted Mobile Web.
September 21, 2006... Even as the major media rush onto the mobile Web, with new launches from Reuters, WashingtonPost and NYTimes.com, there is another lesser-known WAP thoroughfare that receives even more traffic. "The bigger brands like WashingtonPost don't...