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How to Increase Responses and Track Results from Your Planted Articles.
November 7, 2003... CHALLENGE: Like most marketing gurus, Corey Rudl is great at writing. He can toss off a how-to article or opinion column with ease.
So, although his ecommerce site relies mainly on classic low-cost Net marketing tactics such as affiliates,...
Four Steps to Land More Interviews on High-Profile Radio Shows.
November 14, 2003... By Contributing Editor Jennifer Nastu
Unlike being interviewed on TV, "A radio show is very open to keeping to the interviewee's topic, keeping the conversation flowing around the interviewee and their area of expertise," says Annie...