ContentBiz articles from June 2003

ContentBiz archives from June 2003

How to Make a Niche Community Site Profitable; Plus 4 Ways to Market CD ROMs to Your Members.
June 4, 2003... CHALLENGE: Unless you've had your head in a cave for the past five years, you'll know that creative scrapbooking is the hottest hobby among North American women. Andrea Steed of Austin Texas was swept up by scrapbooking fervor right after...

PC World Tests Selling PDFs and CD ROMs Online: What They Learned...
June 12, 2003... CHALLENGE: The first thing any visitor notices at the PC World site is that there's a heck of a lot of content at absolutely no cost. It's like an Olympic-sized pool of information - more than enough to slake the thirst of most PC enthusiasts....

Can Email Newsletters Sell Subscriptions to Print Newsletters? HCPro's Tests & Results.
June 19, 2003... CHALLENGE: Back in the late 1990s,traditional print newsletter publisher HCPro started Net marketing by building a series of "Supersites" for healthcare professionals. "It was based on the VerticalNet model, back in the days when it was...

uclick Tests Selling Subscriptions to Comics and Puzzles on the Web: Results Revealed.
June 26, 2003... CHALLENGE: When the online content syndication market tanked three years ago, uclick - the net's largest distributor of comics and puzzles - began looking for alternate revenue streams. But no one thought subscriptions were worth testing....