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ContentBiz articles from August 2002
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ContentBiz archives from August 2002
How to Sell Ads and Subscriptions to a Web Site at the Same Time -- The Story of DiversityInc.
August 7, 2002... CASE STUDY
CHALLENGE: Luke Visconti and Foulis Peacock started their own sales rep firm nine years ago, selling advertorial sections in magazines such as Forbes, with the express purpose of making enough money to launch their own...
4 Ways SFGate Sells More Local Online Ads (Without a Sales Team).
August 14, 2002... CASE STUDY
CHALLENGE: When Hearst purchased Northern California's biggest newspaper, The San Francisco Chronicle, in August 2000, Bob Cauthorn VP Digital Media, was one of the first execs they brought in to help run the place.
...
CollegeRecruiter.com Profits with Affiliates in Two Directions (Inbound and Outbound).
August 21, 2002... CASE STUDY
CHALLENGE: More than a decade ago while he was in college and later law school, Steven Rothberg picked up extra cash by publishing ad-sponsored campus maps.
Then he finally began working as a lawyer and realized it was far...