ContentBiz articles from August 2000

ContentBiz archives from August 2000

COMTEX's Charles Terry on Broadband, eCommerce & For-Fee Content.
August 2, 2000... As we promised in last week's issue, here's Part II of our exclusive interview with Charles Terry, President & CEO of COMTEX Network News. Q: Are you looking for relationships with any new publishers? Terry: We've got about 18,000 stories...

How the "Stars and Stripes" Newspaper Transformed Itself into Stripes.com.
August 2, 2000... CASE STUDY Challenge: Veteran's newspaper Stars and Stripes had a venerable name and some great print content, but no presence on the Internet. (In fact a military uniform company snapped up domain name "starsandstripes.com.") July '99 the...

Seth Godin Sells Hardcover Books by Giving 100% of the Content Away Online For Free.
August 8, 2000... CASE STUDY CHALLENGE: When a traditional publisher offered best- selling author Seth Godin a "very significant advance" for his next book, "Unleashing the Ideavirus," he turned them down. This was his big chance to prove his ideas were...

MightyWords CEO Chris MacAskill on His BN.com Partnership, Sales, eBooks & Competition.
August 15, 2000... We had a lot of fun chatting with MightyWords' CEO Chris MacAskill last week because he's one of those guys who gets very passionate about his subject. You want excitement? Get him started on eBooks, then sit back and feel the adrenalin! ...

MightyWords Digital Best Sellers by Unit vs. by Revenues: Some Startling Titles (and Page Counts).
August 15, 2000... MightyWord's Top 5 best-selling digital titles are completely different when you look at them by unit sales vs. by total revenues generated. But one fact stands out - - both lists boast titles with page-lengths you might not think people would...

Can Reporters Have Too Much Fun? Whack-A-Flack.com.
August 15, 2000... We were almost late with this issue because we got sucked into playing Whack-a-Flack online which is pretty much more fun than editorial staff should be allowed to have during the working day. Media companies, if you're smart you'll ban this...

AIS Surprised by Email Newsletter Pass-Along Readership Revealed in Survey.
August 15, 2000... CASE STUDY CHALLENGE: As we've noted in a past ContentBiz.com issue, Atlantic Information Services (AIS) is a traditional B2B health news publisher that decided to test the free newsletter publishing waters. AIS' Internet marketer Jon...

Jeff Phillips, CEO UBrandit, Helps Offline Magazine, Book & Newsletter Publishers Make Sales Online.
August 22, 2000... Just in case you were wondering, nope Jeff Phillips, CEO of UBrandit.com, is not one of the people pictured on his Company's Web site. He's also completely unrelated to Tom Phillips of Phillips Publishing fame. He does, however, help some very...

Synapse Group's MagazineOutlet.com is #1 Fastest Growing Web Site in America.
August 22, 2000... Wow! Last week MagazineOutlet.com went from 124,000 unique users to more than 2 million. Rysa Ferdon, VP SynapseConnect the division which runs MagazineOutlet.com, could only give us muted expressions of joy because the company is currently in...

How MarketingSherpa Grew from a List of 1,000 Friends to 90,000 Weekly Readers.
August 22, 2000... CASE STUDY Last week a subscriber emailed us asking, "What are the tactics that helped you grow your online circulation?" Everyone is looking for good ideas to grow their opt-in lists these days, so we thought you might like to know how we...

Powell's: Portrait of an Independent Bookstore Flourishing Online.
August 29, 2000... A couple of Sundays ago, we heard a story on National Public Radio about how Seattle's famous independent bookstore, Shorey's, was closing their doors to become an online-only company. Open since 1890, Shorey's now does 60% of its sales via...