ContentBiz articles from April 2004

ContentBiz archives from April 2004

Profile: How NetContent Inc. Profits by Reselling Aggregated Content for Email and Web Use.
April 5, 2004... Remember the days in the boom when new companies like iSyndicate, Screaming Media, MoreOver, YellowBrix, and IntelliSearch were going to be the next Net zillionnaires by selling aggregated, syndicated content into intranets and public sites?...

5 Ways NASCAR.COM Keeps Paid Member Churn Rate at Just 15% Despite Doubling Prices.(NASCAR.COM )
April 13, 2004... CHALLENGE: As every subscription marketer knows, true profits are directly related to lifetime retention rates. The lower your churn, the better your bottom line is. While NASCAR.COM has incredible name recognition, a pre-existing base of...

5 Specific Ways Subscription Sites are Leaving Money on the Table.
April 19, 2004... How many subscription sites are there on the Web? Joe Meth, head of the consumer portal SubscriptionConnection.com, says, "Right now we list about 500 publishers. Those 500 have 725-730 different membership products and in total there are...

How istockphoto.com Sells $4,000,000 Photo Downloads Per Year at $1 Each.
April 26, 2004... CHALLENGE: Every year art directors and designers spend several billion dollars on stock photography. Getty Images, the company with the largest marketshare, is predicting $600-$610 million for its own sales alone in 2004. Back in 2000, a...