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ConsumerMarketing Biz articles from October 2000

226 total articles

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ConsumerMarketing Biz archives from October 2000

Hannalore Schmidt, Reflect.com's Consumer Delight & Loyalty Director on Retaining Online Customers.
October 12, 2000... Hannalore Schmidt of Reflect.com, an online beauty service which lets women customize their own skincare, hair care, cosmetics and fragrances, has title that's even more exotic than her name: Director of Consumer Delight & Loyalty.After...

StoreRunner's Instant-Win Campaign Generates 40 Million Pageviews from 3.5 Million Visitors.
October 12, 2000... CASE STUDY CHALLENGE: The StoreRunner, "The quickest way to your favorite stores," site makes its money by getting consumers to browse and purchase through it's collection of more than 500 retailers featuring 8,000 products from cereal to...