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B2Bmarketing Biz articles from July 2004
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B2Bmarketing Biz archives from July 2004
How to Gain Thousands of Small Business Clients Without Overspending on Acquisition Costs.
July 7, 2004... CHALLENGE: Back when Birch Telecom was founded in the late 1990s, getting new customers was relatively easy.
Congress had just passed a law taking away the Bell's local monopolies. So, small- to mid-sized business customers who were fed up...