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B2Bmarketing Biz articles from February 2005
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B2Bmarketing Biz archives from February 2005
Lead Generation Site Redesign: How to Get More Big Company Execs to Call You.
February 9, 2005... CHALLENGE: "Web designers want pretty people's heads on a home page," says Ken Kornbluth, President MarketingPilot. "They fought us like crazy on our design."
Built in 1999, the home page's goal was to entice prospects to start clicking...