Sarah Stambler's Marketing with Technology News articles from January 2001

Sarah Stambler's Marketing with Technology News archives from January 2001

News flash: Web surfers start to turn off???
January 1, 2001... According to Nielsen/Net Ratings the average time spent online by US surfers fell by 15 percent between October and December-from 17.5 hours per month to 14.9 hours. The average number of online sessions per month also dropped during this...

Despite dot-com bust, internet economy booms.
January 1, 2001... As a force in the US economy, the Internet has risen to a vital place, with effects resonating far beyond the dot-com sphere, says a new report by professors from the University of Texas at Austin, commissioned by Cisco Systems [NASDAQ:CSCO]....

Online marketing will recover.
January 1, 2001... Off-line American companies will invest increasing amounts of money in online marketing over the next four years, resulting in a $63 billion annual advertising-and-promotion market by 2005, a new study from Forrester Research [NASDAQ: FORR]...

Wireless portal revenues to soar.
January 1, 2001... A report just published says that wireless portals are set to take off in much the same way that regular Web portals have these last five years. The study, entitled "Wireless Portals: Opportunities and Challenges," from Strategy Analytics,...

55% Of world's web traffic non-US.
January 1, 2001... Well over half of the world's Web surfers are outside the United States, and the US share will continue shrinking as the planet embraces the Net, according to a recent study. As of Jan. 16, about 45 percent of the world's Web traffic was...

Wireless gadgets overtaking PCs for net access.
January 1, 2001... Move over PCs. Wireless gadgets are in the high-tech fast lane now, and will zoom past the personal computer as the Web surfer's favorite way to access the Internet, according to a study by Cahners In-Stat Group. Sales of wireless Internet...

Looking for info on UK businesses and people- for free?. (Sites).
January 1, 2001... This site has been enhanced to support users wanting information on UK-based businesses and individuals. As well as a directory assistance searchable database, the site has access to data on electoral rolls, and a wealth of business database...

White paper explores new IP boundaries. (Sites).
January 1, 2001... Stardust.com, the producer of February's CDN 2001, the content delivery networks conference, has published a new Internet Protocol (IP) networking white paper publicly. The free-to-access paper covers the ins and outs of content delivery...

The site of new sites. (Sites).
January 1, 2001... Where do you go for the latest, hottest sites, other than Internet Update? Try this Web site, where a wide variety of new sites are listed everyday. Find news and press releases on the new sites as well as features, trends, happenings, and...

Dot-Com death site. (Sites).
January 1, 2001... The task is morbid but somebody's got to do it. TheCompost is a Web site dedicated to tracking the death and dying of dot-coms. Here are links to articles about the latest casualties, along with a daily e-mail-newsletter, forums, search...

Cheap clicks; costly conversion. (Editor's Corner).
January 1, 2001... It's time to speak up in protest. The rates for opt-in e-mail, banners and text links are highly inflated. It's the companies only interested in "branding" that have made media buying quite costly for the humble direct marketer seeking...