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Growing risk prompts companies to develop needleless systems. (intravenous sytems)
May 1, 1994... With unit and dollar sales of safer, needleless I.V. systems still rising, more suppliers are expected to jump into the market this year and next, fueling competition that already is heated among big players.
Needleless injection system sales...
Baxter sets up panel to put its drug dispensers into nursing homes. (Baxter Healthcare Corp.)
May 1, 1994... In pursuit of the long term care market to boost its automated drug dispensing sales, Baxter Healthcare Corp.'s I.V. Systems Division created a Long Term Care Advisory Panel in hopes of getting a bigger slice of the estimated $1.2 billion dollar...
GE Medical brings sales, service closer together. (GE Medical Systems)
May 1, 1994... After restructuring its regional operations two years ago, GE Medical Systems is bringing its sales and service people closer together with a new educational facility near the home office in Milwaukee. Customers, sales representatives and...
Baxter adds device to cardiovascular line with acquisition of Intramed Labs. (Baxter International Inc.; Intramed Laboratories Inc.)
May 1, 1994... In a move to strengthen its vascular products line, Baxter International Inc. acquired a San Diego-based company and will create a new division to market and distribute the company's products and feature its cardiovascular endoscope....
Everest suspects patent office favors competitor's device application. (Everest Medical Corp.; laparoscopic bipolar scissors)
May 1, 1994... After applying for a patent two years ago, Everest Medical Corp. faced a suspension by the U.S. Patent Office on its effort to patent its laparoscopic bipolar scissors. Minneapolis-based Everest believes its scissors were put on the back burner...
Synthetic bone graft sales boost profits of newly public Interpore. (Interpore International)
May 1, 1994... After completing an initial public offering in December 1993, Interpore International posted a $536,000 profit in 1993 after the introduction of its bone graft substitute material in 1992, which was widely accepted last year. Sales of the Irvine,...
Suppliers will expand regionally to service growing provider alliances.
May 1, 1994... Hospitals as well as suppliers will continue to consolidate, largely as a response to health care reform. Because providers are aligning regionally in reaction to proposed reform measures, this will compel suppliers to continue their...
Drug wholesaler Bergen acquires Southeastern Hospital Supply. (Bergen Brunswig Corp.)
May 1, 1994... The hospital supply industry continued its consolidation as drug wholesaling giant Bergen Brunswig Corp., Orange, Calif., announced in late March it will acquire its second medical-surgical supply house. Southeastern Hospital Supply Corp.,...
Marketing to integrated systems requires flexibility, responsiveness.
May 1, 1994... National accounts managers are becoming nervous about the rapid development of integrated systems of insurers, hospitals, medical groups, long-term care providers and ambulatory treatment and diagnostic centers.
CEOs, strategists, marketers...
Small companies join to market, sell nationally
May 1, 1994... When William Klintworth headed a small orthopedic products company that competed with the likes of Johnson & Johnson and 3M Health Care, he had the idea of developing an affiliation of small manufacturers to collectively sell their health care...
Vendors need to learn hospital way of thinking.
May 1, 1994... Lack of communication has providers pounding their fists as they try to get vendors to share information and work together to bring down the cost of care. Vendors are more than willing to share their prices with providers, and they indicate they...
Paper's Baxter profile sets rumor mills spinning. (Baxter International Inc.)
May 1, 1994... Wall Street's push to break up Baxter International Inc., Deerfield, Ill., is likely to succeed in shaking up its customers, suppliers, competitors and employees, if not in breaking the company up soon.
Baxter's pride, corporate culture and...
3M Health Care enters surgical gown market with preventive fabric.
May 1, 1994... 3M Health Care entered the $200 million surgical gown market in February when the Food & Drug Administration gave clearance to the company to promote its single-use gowns produced from fabric designed to prevent exposure to patient body fluids....
MedSurg Isolyser develops degradable disposables to reduce medical waste.
May 1, 1994... MedSurg Isolyser promoted its new "environmentally friendly," biodegradable, single-use medical-surgical products to the Assn. of Operating Room Nurses Congress in March in New Orleans. Now the company plans to promote the line's cost benefits to...
Medtronic acquires two cardiac device makers to expand its product line.
May 1, 1994... Minneapolis-based Medtronic, Inc. is expanding its cardiac surgery product line with the acquisition of two cardiac device makers. In March, Medtronic paid about $128 million for Grand Rapids, Mich.-based DLP, Inc. Medtronic was expected to close...
USSC promotes use of laparoscopic instruments to treat heartburn. (United States Surgical Corp.)
May 1, 1994... U.S. Surgical Corp. seeks to apply laparoscopic technology to the treatment of heartburn, and last year the Norwalk, Conn.-based company helped train 1,500 surgeons in new uses for its instruments.
USSC is promoting use of its laparoscopic...
Flicker fades from Philips cath lab imaging monitor. (Philips Medical Systems Inc.)
May 1, 1994... Philips Medical Systems developed an enhanced video monitor for its Integres H-based cardiac cath lab diagnostic imaging system that improves resolution and eliminates flicker from the screen.
Shelton, Conn.-based Philips introduced the new...
Lead management strategies close sales.
May 1, 1994... A major challenge to trade show exhibitors is creating a strategy for collecting leads, fulfilling information requests, managing the sales force's attention to the lead and tracking how effective trade show activity is.
Wayne Walters, vice...
Automated lead entry: is it ready for you ?....
May 1, 1994... Most larger shows use a credit-card-type visitor badge with name, title, address and phone numbers imprinted on the card to speed basic data capture. Larger shows and conventions now offer coded visitor badges, giving exhibitors the option of...
Sophistication fuels home health care growth.
May 1, 1994... Growing sophistication, coupled with cost effectiveness, is pushing home health care to the forefront of the health care industry. A recent survey by SMG Marketing Group Inc., Chicago, indicates home health care may soon cause a market shift...