The McKinsey Quarterly articles from March 1993

The McKinsey Quarterly archives from March 1993

The Brand Leader's Dilemma
March 22, 1993... The growing appeal of private label in many product categories poses a difficult choice for today's brand leaders DURING THE PAST few years, private label goods have enjoyed steady growth in an increasing number of food and non-food...

Marketing's Mid-Life Crisis
March 22, 1993... New challenges -- and a new competitive environment -- mean that the marketing function must reinvent itself WHATEVER THE REALITY behind marketing's vaunted contribution to corporate success, the large budgets it has enjoyed for decades are...

A Fresh Look at India
March 22, 1993... India's economy now offers huge opportunities for pioneers with the will to create markets and industries AMONG EMERGING ECONOMIC powerhouses, India represents an untapped market potential that is ranked second only to China's (Exhibit 1)....

The Hidden Value of Capital Efficiency
March 22, 1993... When a budgeting process -- at any level -- is not continuously focused on using capital efficiently, potential sources of value remain hidden Most capital budgeting processes are out of control. On the big decisions -- the major investments...

The Forces Reshaping Global Banking
March 22, 1993... Technology and demography are changing the deep foundations on which traditional financial services rest WE FIND OURSELVES at a critical mid-point in the half-century-long transformation of the world's financial markets that began in the...

Facing Up to the Losses
March 22, 1993... An analysis of the European insurance industry on the verge of a structural shake-up On July 1, 1994, the third EC insurance directive will further deregulate the European insurance industry, providing another brutal increase in competition...

Fixing the Credit Problem
March 22, 1993... A practical guide to rethinking the organization and management of a bank's credit processes Until recently, most European economies had witnessed relatively few bankruptcies, and their banks had enjoyed generous lending margins. This meant...

Seeding Plants for a Global Harvest
March 22, 1993... Successful manufacturers site their plants to build a global network of strategic capabilities In their struggle to drive down manufacturing costs, many companies look to relocation overseas as a possible solution. The immediate labor cost...

New Game, New Rules
March 22, 1993... An overview of the long-deferred challenges now facing the Japanese steel industry Since the second half of 1991, the Japanese steel industry has been going through a restructuring process. Output is falling. Profits are declining....

Systems Thinking and the Environment: An Interview with Frederic Vester
March 22, 1993... Novel insights from a biologist, business professor, and systems thinker As private citizens, few managers would dispute the validity of a concern for the environment, but many business still perceive it as an inconvenience -- even a...